We’re here with our Coaching Question of the Week: If you are a business owner, have you identified the core values of your business and have you incorporated those core values into the culture of you company?
This is so important, and in a moment I’m going to give you seven reasons why it is so important.
But I’m video recording here at Gringo’s Restaurant in Stafford, TX. The reason I’m here is because this company has done a fantastic job of incorporating their core values. If you come here to eat, you’ll see on the back of their menu they have listed out their core values. But what’s even cooler about what they do is in the summer, all the servers wear t-shirts and each one has a different core value on the back.
So the first time I saw this, I thought it was so cool because each server had a different one of their core values on the back. And I talked to different serves and they knew what their core values were, they were living it out.
And so, as business owners, we need to identify and live out the core values of our company for at least 7 reasons.
I want you to identify them, articulate them, and incorporate them into everything you do. That’s the foundation for building a great company. Thanks for watching.